Latest News

ABA grows in more ways than one

The agency's latest new recruits not only increase staff numbers but also the average height! Sam Kitson (6ft 3) joins the agency as a web designer having run his own digital media business. James Starkey (also 6ft 3) arrives via the Himalayas to work as an Account Executive. Neither are quite able to reach the heights of summer intern Chris Greenop who tops the recruits at 6ft 4!

Posted by Jude on 18th June 2010

84% ROI for ASDA Opticians

Having identified key target areas through analysis of the database, ABA created a door drop to promote the new, simplified pricing structure. 900,000 households received a free eye test offer and the activity resulted in an 84% return on investment for ASDA.

Posted by Jude on 1st June 2010

App-to-date!

The 'Ash Cloud Airspace Updates' created by ABA was recently released on the Nokia Ovi app store, keeping travellers informed of the latest ash cloud updates. Our latest app is an example of the speed that an extremely relevant app can be turned around in and had over 10,000 downloads in the first 4 days!

Posted by Jude on 5th May 2010

ABA Rose to the Sport Relief Challenge

11 of the team completed the 6 mile Sport Relief run in Leeds city centre raising over £800 in the process. Well done Ash, Dom, Richard, Ryan, Sally, Lucy, Bex, Andrea, Sarah, Jess and Jude!

Posted by Jude on 8th April 2010

Prince2 Practitioner exams passed

Congratulations to both Lauretta and Richard who recently passed their Prince2 practitioner exams. They'll be looking at integrating Prince2 throughout the agency and future projects.

Posted by Richard Carter on 25th February 2010