Meet the Team
Dominic Howe
Client Services Director
Been there
Wella, Great Universal Stores, WWAV Rapp Collins North
Done that
- ASDA Financial Services - built sales to make the brand a major market player through proven direct response techniques
- PizzaExpress - major eCRM programme initially driven by digital promo coupons
- Nokia - eCRM development of a major handset manufacturer
- Actively managed 3 transactional website builds
- Vodafone - digital recommend a friend campaign
- Thomas Cook - football programme ads for every league club!
- Center Parcs - improved retention / acquisition programmes
- Wallace Arnold - new luxury brand development
- Best Western Hotels - improved leisure breaks bookings
- Country Holidays - creative testing based on customer lifestage
What next?
- New mobile phone campaigns
- Further digital development
- ISO9000 qualification - dull but necessary...
Likes
Playing with the children (2 & both very young!), swimming, Spanish holidays, art galleries, reading, pottering in the garden and eating out
Dislikes
Reality TV (too much shouting), rip off cashpoints, M62 traffic in the commute, Aftershock and other horrid shots, call centres and cats (allergic to the little blighters)
Favourite thing about ABA
We're constantly moving with the times and through this I've learned a lot about digital marketing in particular mobile development which I'm really interested in. I've also been here nearly from the start and have seen the company grow into what it is today which I'm really proud of.
Teams
Thoughts on Stuff
This is not a takeaway
Creatives are often asked to produce a number of versions for a client. If … continue
Mobile Apps - Flavour of the month and so they should be!
A lot gets said about mobile Apps, most of the things you read are … continue
ABA Developers Toolkit
Here's an overview of what the developers at Ashley Bolser Agency are finding works … continue
The Cloud Appreciation Society
On Have I Got News For You the other night, there was a story … continue